Bio.design | More Than A Pool
IN BRIEF…
Biodesign S.p.A. is one of the most innovative companies in the international landscape of pools and outdoor spaces.
Founded in Italy with the aim of revolutionizing the traditional concept of swimming pools, the company designs and builds in-ground beach pools, perfectly integrated into the landscape, without the use of concrete or prefabricated structures.
At the core of every project lies a clear vision: to redefine outdoor spaces by transforming them into oases of beauty, well-being, and harmony with nature.
OUR VISION
We envision a new way of experiencing water and outdoor living, where every element interacts seamlessly with its surroundings.
Bio.design beach pools are not simple bodies of water, but true immersive environments where design and nature blend harmoniously, removing visual boundaries and creating fluid, continuous spaces to be enjoyed every day in complete freedom.
A perfect balance between aesthetics, functionality, and sustainability, designed to enhance any architectural and landscape context.
BIO.DESIGN TECHNOLOGY
Bio.design beach pools combine architecture and sustainability through a patented technology that allows for free-flowing, organic shapes, even in constrained environments, with fast and minimally invasive construction processes.
The system is based on:
– an EPDM waterproof membrane, inert and free of harmful additives
– quartz sand and resin
– structural reinforcement meshes
The result is a durable and natural surface, perfectly integrated into its environment.
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HISTORY AND COMPANY
Bio.design was founded in Italy within API Italia, a company established in Milan in 1980 by Franco Milani and active for over 30 years in the field of water management for aesthetic, recreational, and irrigation applications.
From the very beginning, API Italia stood out for designing irrigation systems for more than 30 golf courses and major Italian public parks, gradually developing advanced expertise in the construction of artificial lakes, monumental fountains, and water treatment systems.
In the 1990s, the company introduced centralized remote control systems in Italy for the management of urban green areas, developing intelligent controllers capable of integrating irrigation, lighting, fountains, and swimming pools. In 1995, it also obtained the exclusive license for OASE products, a leader in the field of fountains and ornamental lakes.
THE ORIGIN OF BIO.DESIGN TECHNOLOGY
The experience gained in the construction of lakes and phytoremediation systems led, in 2007, to the development of an innovative technology: bringing the environmental and aesthetic benefits of natural lakes into the world of swimming pools.
This marked the birth of the Bio.design concept: a new way of designing pools, focused on customization, sustainability, and an enhanced bathing experience.
In 2010, thanks to two international patents, Bio.design Pools became the core business of API Italia, introducing solutions that reduce the environmental impact of construction techniques while offering tangible technical and economic advantages.
DEVELOPMENT AND INNOVATION
Thanks to its internal know-how, continuous research, and the development of proprietary technologies, API Italia led a true transformation in the pool industry, which had previously been dominated by rigid concrete structures and standardized shapes.
Bio.design technology gained international recognition: at the International Swimming Pool Exhibition in Barcelona, it was awarded as the most sustainable and innovative product in the sector.
At the same time, the company developed advanced expertise in water treatment, introducing innovative sterilization systems that improve user well-being while significantly reducing the use and disposal of industrial chlorine.
BIO.DESIGN TODAY
Today, Bio.design represents a fast-growing international company.
It employs around 40 people, operates through a global network of agents and dealers, and serves markets worldwide.
In 2022, Bio.design was acquired by an investment fund, marking the beginning of a new phase of international expansion and consolidation.
Since July 2022, the company has been led by CEO Antonio Filippi.
AN ADVANCED INDUSTRIAL MODEL
Today, Biodesign S.p.A. manages all phases of the beach pool development process in-house, following a “global project” approach:
– graphic and technical pool design
– development of executive layouts
– construction support through certified companies
Each beach pool is developed down to the smallest detail, from excavation sections to systems and lighting. Components are organized into pre-assembled kits, reducing construction time, operational complexity, and value dispersion.
A NEW IDEA OF POOL
Thanks to Bio.design technology, the concept of the pool is completely transformed: from a rigid structure to a fluid, natural space designed to adapt to both the environment and the client’s needs.
Each project becomes a tailor-made environment—an experiential space that combines design, nature, and well-being.
Moreover, Bio.design is strongly committed to Research and Development.
Thanks to a highly qualified team and significant investments, the company continues to develop new technological solutions aimed at expanding the system’s potential and further redefining the future of the industry.
